We had a great evening at the Design Swansea event. We revealed some secrets behind the mystery of innovation and learnt about ‘Consistency within writing’ and how your content for a website sets a tone and builds a picture about your business.
It was clear from comments after the talk that creativity-on-demand is difficult, and that people struggle to ideate rapidly. The application of divergent thinking as a method to achieve innovation is still in its infancy, however the logical and clear process we demonstrated proved that everyone can be creative when guided through a process.
I would recommend this event to anyone who is looking to develop their business or is interested in learning about the dynamics of design within business.